Increasing Sales through Visitor Follow-Ups

March 21, 2008 by jcme · Leave a Comment
Filed under: Marketing 

affiliate linkingIn the world of affiliate marketing, holding on to every potential client you can is the name of the game But when  Internet users visit your website, they are either going to remember it or forget about it.

Depending on the appearance and functionality of your page, there is a 50/50 chance of either one of those events happening. But there are ways you can make those visitors remember you and come back to you when they need your services or product. One of the best ways to do that is with an Autorepsonder program. Here are some reasons why contacting visitors is so important:

• First-time visitors to any website rarely buy anything. They tend to “shop around” at first before settling on the websites they decide to patronize.

• On a first visit, potential customers typically don’t know enough about your product or service to purchase from you.

• Some visitors might not have enough money to purchase your product or service at that time. But they are looking for prices and information.

• Visitors haven’t made their decisions yet.

• Your company still needs to build credibility and trust with potential customers before they will purchase from you.

With all of these reasons, a follow-up e-mail can cement your company’s name into their memories. With AWeber, you can put a feature on your website that allows visitors to enter their e-mail addresses.  AWeberwill also set up an autoresponder so those potential clients get a second and lasting opportunity to remember your website.